As capitalism’s image crumbles, many of the world’s biggest companies are trying to give it new life by showing it can mean more than just making money.
‘#Unapologetic’ the new campaign by Matell wants to portray Barbie as a doll telling women and girls they can be anything they want with a focus on entrepreneurship.
Takethelead
Elisabeth Pruegl, Graduate Institute – Institut de hautes études internationales et du développement (IHEID)
Contradictions abound as companies seek to style themselves as advancing gender equality while at the same time marketing sexist products or thriving on sexist employment practices.
MBA programs that produce leaders who are committed to sustainability are on the rise. Here’s why Canada can lead the pack in turning out business leaders who can change the world.
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In a world where employees and consumers want businesses to be more sustainable, there’s a growing need for business leaders who share these values — and a new type of business education.
Brian Bolton, International Institute for Management Development (IMD)
Companies tie their flag to a social movement or political moment because they think there’s money in it. But if it helps change the world a little, that’s fine too.
Bollywood star Shah Rukh Khan during a promotional campaign in India in 2006.
EPA